Video ads, brand storytelling, performance creative

I lead teams that turn ideas into growth through high performing video and content systems

Creative Director at Envy Creative with experience producing thousands of campaigns across SaaS, DTC, mobile apps, and consumer brands. Skilled in guiding projects from strategy to storyboard to shoot to final delivery, while ensuring brand alignment and measurable outcomes.

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What I bring

  • Creative leadership across concept, production, post
  • Proven ad systems that drive acquisition and retention
  • Collaborative management, clear briefs, decisive feedback
  • Hands-on craft in directing, editing, motion, and copy
  • Data informed iteration with tasteful brand stewardship

Focus areas

  • SaaS launches and product education
  • Paid social creative at scale
  • Creator led brand content
  • App and platform video ecosystems
  • Content ops and templates for teams

Selected outcomes

  • Scaled repeatable UGC and studio ad pipelines
  • Improved watch through and CTR with narrative hooks
  • Shipped multi channel campaigns on tight timelines
  • Built brand safe systems for regulated categories
  • Mentored editors and producers into leads

Portfolio